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Economic
Profile
Daly City
and
San Mateo County
April
2009
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Location:
Known
as the “Gateway to the Peninsula”, Daly
City is central to major growth areas of San
Francisco and San Mateo counties and
features excellent transportation
infrastructure linking San Francisco’s
financial district (eight miles north), the
San Francisco International Airport (nine
miles southeast & 15 minutes via BART)
and Silicon Valley further south. Daly
City is also directly linked to the East and
South Bay Area.
The Oakland International Airport is
located 20 miles to the east.
Because of its central location, excellent
transportation links and growing young &
productive labor force, Daly City has become
a regional hub for retail, healthcare and
business development.
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Population:
Daly
City has experienced a significant increase in population over
the last four decades and, according to the
California Dept. of Finance, has realized an
increase of 1.2% growth in population
over the past six years compared to 2.4% for
the county. Population estimates as of
1/01/08
are 739,469 for San Mateo County and 106,361
for Daly City.
Daly City is the largest city in San Mateo
County and,
according to the Association of Bay Area
Governments (ABAG), is expected to retain
this position through at least 2030.
During this time, ABAG estimates that
Daly City will be in the upper 50% of the
largest growth cities in the county. Source:
ABAG, Projections 2007 (next
update in 2009).(more)
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Economic
Growth & Trends:
Five-year history of taxable
sales and labor force for Daly City and San Mateo
County.
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Taxable
Sales (in thousands of dollars) – Source: State Board of Equalization
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2003
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2004
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2005
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2006
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(most
current)
2007
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Average
% Change/Yr.
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County
Sales:
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$11,358,439
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$11,808,074
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$12,451,350
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$12,900,391
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$13,326,306
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3.9%
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Daly
City Sales:
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$733,1544
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$751,322
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$785,226
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$859,944
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$907,125
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5.2%
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Labor
Force- Annual Average Reporting – Source:
CA EDD –Labor Market Information
Division
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2004
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2005
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2006
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2007
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2008
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Avg
% Change
2007/08
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County
Labor Force |
364,500
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363,800
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364,500
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379,446
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384,400
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2.3%
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Daly
City Labor
Force |
51,700
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51,600
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51,580
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54,100
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54,900
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1.5%
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As
of 4/1/09, 2008 data has not been made available
by the State Board of Equalization to reflect the
national and local economic downturn. Through
2007, however, Daly City was among the strongest
in retail sales of all cities in the county with
average annual growth 5.2% compared to a
3.9% for the county. This clearly demonstrates a
strong retail market in Daly City.
During
2006-07, Daly City saw improvement in the retail
sector, particularly with addition of new jobs at
Westlake Center, Pacific Plaza and City Toyota.
However, during 2008-09, several large
retailers--Mervyn's and Circuit City--closed their
doors. Nonetheless, Daly City has a competitive
labor force with 78% of the City's population over
the age of eighteen, only 12% of the population
retired and a median age of 35.
Employment
Mirroring
national and local trends, Daly City’s unemployment
rate has modestly increased from 4.8% at
the end of 2007 to 5.9% at the end of
2008. The county unemployment rate
increased from 3.8% to 4.7% during the
same period.
Source:
CA EDD
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Major Employers in San Mateo
County and in Daly City
| Company |
Type
of Business |
Employees |
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San Mateo Country
(private sector) |
United
Airlines
Genentech
Oracle |
Airline Service
Biotechnology
Database Computer Software
| 10,328
7,845
5,777
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Daly City (private
sector) |
Seton
Medical Center
U.S. Postal Service
(quasi-private)
Genesys Telecommunications Lab.
Target
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Medical Services
International Mail Facility
Telecommunications Software
Retail
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1,659
602
366
336
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Real
Estate Market (spring
2009):
Through
spring 2008, the San Mateo County commercial real
estate market had improved significantly from the
"dot.com" bust of 2001, and Daly City's
office market has remained strong with a year-end
vacancy rate of 6.4%, compared to nearly 12.6%
countywide. However, with the economic downturn and
volatility in the international capital markets,
growth has tempered. Throughout San Mateo County,
demand for Class A office space weakened. Daly
City's full-service, Class A asking rents decreased
modestly from $2.79 to $2.41 in the last year,
compared to a nearly equal decrease countywide.
Nonetheless, Daly City's Class A vacancy rate
declined. DeVry University lease at Pacific Plaza
played a major role in the vacancy rate improvement.
During 2007-08, Daly City's retail market saw a
modest increase in space available. The 2.8% vacancy
rate cited below does not reflect more recent 2009
closures of Mervyn's and Circuit City. Owners of
Mervyn's and Circuit City report interest by
potential replacement tenants.
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Office Vacancy*
| Ending
2008 |
Ending
2007 |
Ending
2006 |
Ending
2005 |
Ending
2004 |
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North San Mateo County
| 16.4% |
12.6% |
14.7% |
18.0% |
21.9% |
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Daly City
| 5.1% |
6.4% |
5.6% |
7.3% |
13.3% |
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Retail Vacancy*
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San Mateo County
| 2.5% |
1.4% |
3.2% |
3.0%-5.0% |
3.4%-6.0% |
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Daly City
| 2.8% |
2.4% |
1.8% |
1.82% |
5.4%± |
*A
major commercial brokerage firm provided office and
retail vacancy data for 2007; pre-2007 data from
other sources and estimates.
New
Projects
·
Pacific
Plaza
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The third
phase office building site and the hotel site is
available for development.
·
Landmark
Plaza - The first phase of this
mixed-use development is nearing completion in
2007 and consists of 14,000 s.f. of retail space, 95 condos and ample parking. Phase
II office site is available for development.
·
Westlake
Shopping Center
- Multi-phase
development of 500,000±
s.f. continued with completion and opening of new
building for T.J. Maxx and a new parking structure
was completed and opened.
· Serramonte
Center
- Upgrade
of shopping center continues with completion of
new food court with seasonal theme and fireplace
centerpiece. Major expansion of Forever 21.
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City
Toyota
- Has
a new state-of-the-art dealership on San Pedro
Road completed in 2007.
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Monarch
Plaza
-New
mixed-use development commenced construction at
Sullivan Avenue near 280 off-ramp, to include
Walgreens and a take-out national coffee retailer,
as well as 300 senior apartments.
· 2665
Geneva Avenue
- New
mixed-use development nears completion; includes
condominiums and approximately 14,000 s.f. of new
retail space.
City
Finance & Taxes:
Retail
Sales Tax:
9.25% (State
7.0%, County 0.25%, County Transit 1.0%, City 1.0%)
Bond Rating: Moody's
Investors Services Inc.: Aaa
Standard
& Poor's Corporation: AAA
(Daly
City has no significant outstanding public assessment
bonds)
Prepared
by: Dept. of Economic & Community Development, Daly
City, CA
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